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3 Keys to Improving Resident
Engagement in Wellness
National Institute for Fitness and Sport
Bethany Garrity
(317) 274-3432
bgarrity@nifs.org
This is how activities work in
most communities:
20% of residents participate in 80% of the activities
So the question becomes:
How do we engage more of the 80% who
don’t regularly join in?
This isn’t about putting more
programs on your calendar.
Doing more ≠ Doing better
Filling the activities calendar
and keeping the staff busy
aren’t usually the answer to
improved engagement.
Most communities we work
with have PLENTY of activity
and program options on their
calendar(s).
We’re
talking
about doing
activities
differently…
and change
can be hard.
No one
really likes
change.
“But…we’ve always
done it that way.”
I was born in 1946. I just finished my first triathlon. I
am health and food conscious.
(Oh, and my parents live in a community just like this.)
Need a reason to
change your
activities paradigm?
If you’re still with me
after all that intro, then
you’re probably more
than ready to dig into the
promised “3 ways to
improve resident
engagement”.
#1 cultivate synergy with wellness
personnel
Activities
Fitness
Therapy
HealthCenter
Silos perpetuate status quo because they
build kingdoms with kings who are often
territorial.
The kings spend a lot of time guarding turf,
and thus limit your organization’s potential for
a multidimensional wellness strategy.
see the forest for the treesID a leader who can see the forest
for the trees (It may not be your activities director.)
He’s
counting
on you to
help him
live with
vitality.
Improve resident options for living with purpose and
vitality:
Tap into the one thing that is consistent with all staff who work
in a community setting…their love of the residents.
Build collaboration into job descriptions and evaluate against that
work
Look at existing programming…at some of the favorites and re-
envision how those events or services can be developed with a
multidimensional approach
Transition passive activities to active opportunities
Evaluate last year’s programming to uncover opportunities to tap
into more dimensions
Join us for our
newest healthy
living series:
“Life In Balance”
What Who Description
A balanced
approach to
fitness
Fitness Manager Passport-type program; encourage participation in the
range of fitness program offerings Create specific
invitations to residents who haven’t exercised recently.
A balanced
approach to
faith
Chaplain Host a speaker series with religious leaders from the most
common world religions. Follow up with trips to a local
temple, mosque, etc. Include resident-led post-tour
discussions.
A balanced
approach to
the living on
Earth
Activity Director,
Garden
Committee,
Fitness Manager
Bring in a local master gardener to teach about native
plants, best ways to grow fruits and veggies, etc. Hold in
the spring and follow up with exercise classes focused on
helping residents be gardening-ready.
A balanced
approach to
living simply
Library
Committee,
Activity Director
Initiate a community-wide book discussion: Enough:
Discovering Joy through Simplicity and Generosity;
Create a public comment board where residents can list
the ways they want to living more simply. Follow up on
those goals to build opportunities for purposeful living.
A balanced
approach to
care giving
Social worker,
Chaplain,
Administrator
Create a care-giving summit to create access to resources
available at your community as well as in the broader
community. Take an inventory of caregiver needs;
consider creating programming from the results of the
survey
#2 tap into your amazing residents to
invite others and to build purpose
How can you
use this story
of resident
adventure on
a sand-
sledding trip
to invite other
residents to
sign up for the
next trip?
Do you know what the less-engaged residents in
your community are passionate about? Do you
know what helps them live with purpose?
Look beyond the ‘activities director as
order-taker’ model.
For more on this concept, find our blog post by searching those keywords.
#3 get smart about data and strategy
for wellness
Maybe your group fitness program is a
good place to start evaluating your
wellness programming.
$10,000 spent with no data?
Assume 8 classes per week at
50 weeks of the year =
400 classes per year
400 classes per year x
$25/class = $10,000 spent in
group fitness classes
Here are the components to our evaluation
framework:
 Begin at the beginning
 Map out the how
 Stick to the plan
 Evaluate and report
(For more on this concept, find our blog post on “4 keys to getting wellness
program data you can actually use”.)
40% of
residents who
participated
in NIFS
balance
challenge
reported a
decreased
fear of falling
2011 2012 2013
13% increase
in NIFS
wellness
series
participation
over two
years
20% increase in group class participation
with NIFS DIY oatmeal bar
44% increase in
participation by previously
inactive members during
NIFS floor wars
Nothing happens until the pain of remaining
the same outweighs the pain of change.
~Arthur Burt
National Institute for Fitness and Sport
Bethany Garrity
(317) 274-3432
bgarrity@nifs.org
wellness.nifs.org

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3 keys to improving resident engagement in wellness

  • 1. 3 Keys to Improving Resident Engagement in Wellness National Institute for Fitness and Sport Bethany Garrity (317) 274-3432 bgarrity@nifs.org
  • 2. This is how activities work in most communities: 20% of residents participate in 80% of the activities
  • 3. So the question becomes: How do we engage more of the 80% who don’t regularly join in?
  • 4. This isn’t about putting more programs on your calendar. Doing more ≠ Doing better Filling the activities calendar and keeping the staff busy aren’t usually the answer to improved engagement. Most communities we work with have PLENTY of activity and program options on their calendar(s).
  • 7. I was born in 1946. I just finished my first triathlon. I am health and food conscious. (Oh, and my parents live in a community just like this.) Need a reason to change your activities paradigm?
  • 8. If you’re still with me after all that intro, then you’re probably more than ready to dig into the promised “3 ways to improve resident engagement”.
  • 9. #1 cultivate synergy with wellness personnel
  • 11. Silos perpetuate status quo because they build kingdoms with kings who are often territorial. The kings spend a lot of time guarding turf, and thus limit your organization’s potential for a multidimensional wellness strategy.
  • 12. see the forest for the treesID a leader who can see the forest for the trees (It may not be your activities director.)
  • 13. He’s counting on you to help him live with vitality.
  • 14. Improve resident options for living with purpose and vitality: Tap into the one thing that is consistent with all staff who work in a community setting…their love of the residents. Build collaboration into job descriptions and evaluate against that work Look at existing programming…at some of the favorites and re- envision how those events or services can be developed with a multidimensional approach Transition passive activities to active opportunities Evaluate last year’s programming to uncover opportunities to tap into more dimensions
  • 15. Join us for our newest healthy living series: “Life In Balance”
  • 16. What Who Description A balanced approach to fitness Fitness Manager Passport-type program; encourage participation in the range of fitness program offerings Create specific invitations to residents who haven’t exercised recently. A balanced approach to faith Chaplain Host a speaker series with religious leaders from the most common world religions. Follow up with trips to a local temple, mosque, etc. Include resident-led post-tour discussions. A balanced approach to the living on Earth Activity Director, Garden Committee, Fitness Manager Bring in a local master gardener to teach about native plants, best ways to grow fruits and veggies, etc. Hold in the spring and follow up with exercise classes focused on helping residents be gardening-ready. A balanced approach to living simply Library Committee, Activity Director Initiate a community-wide book discussion: Enough: Discovering Joy through Simplicity and Generosity; Create a public comment board where residents can list the ways they want to living more simply. Follow up on those goals to build opportunities for purposeful living. A balanced approach to care giving Social worker, Chaplain, Administrator Create a care-giving summit to create access to resources available at your community as well as in the broader community. Take an inventory of caregiver needs; consider creating programming from the results of the survey
  • 17. #2 tap into your amazing residents to invite others and to build purpose
  • 18. How can you use this story of resident adventure on a sand- sledding trip to invite other residents to sign up for the next trip?
  • 19. Do you know what the less-engaged residents in your community are passionate about? Do you know what helps them live with purpose?
  • 20. Look beyond the ‘activities director as order-taker’ model. For more on this concept, find our blog post by searching those keywords.
  • 21. #3 get smart about data and strategy for wellness
  • 22. Maybe your group fitness program is a good place to start evaluating your wellness programming. $10,000 spent with no data? Assume 8 classes per week at 50 weeks of the year = 400 classes per year 400 classes per year x $25/class = $10,000 spent in group fitness classes
  • 23. Here are the components to our evaluation framework:  Begin at the beginning  Map out the how  Stick to the plan  Evaluate and report (For more on this concept, find our blog post on “4 keys to getting wellness program data you can actually use”.)
  • 24. 40% of residents who participated in NIFS balance challenge reported a decreased fear of falling
  • 25. 2011 2012 2013 13% increase in NIFS wellness series participation over two years
  • 26. 20% increase in group class participation with NIFS DIY oatmeal bar
  • 27. 44% increase in participation by previously inactive members during NIFS floor wars
  • 28. Nothing happens until the pain of remaining the same outweighs the pain of change. ~Arthur Burt
  • 29. National Institute for Fitness and Sport Bethany Garrity (317) 274-3432 bgarrity@nifs.org wellness.nifs.org

Editor's Notes

  1. You have amazing residents who are doing amazing things in this chapter of their lives. How do you tap into this?