There’s been a lot in the media lately about wearable technology having a strong presence in corporate wellness. Employee wellness programs have provided a whole new market for some wearable manufacturers, and one research firm indicates that upwards of 13 million wearables could become part of employee wellness initiatives in the next five years.
The Challenges with High Tech Wellness
This specific high-tech phenomenon is fairly new and relatively unresearched in terms of long-term effectiveness at helping adults make sustainable health behavior change. But technology in corporate wellness has been around for years and it has evolved to keep up with perceived wants and needs. Years (and I mean years) ago, we used to take health risk assessments (HRA) on paper. Then those moved to this thing called the internet. Eventually, we got “smart” feedback on those HRAs and our fingerstick data was integrated with our self-report HRA responses to create a profile.
Now we have web capacity to integrate with pedometers and other higher-tech wearables like Up® by Jawbone® and various products by Fitbit. The data syncs up to a company site where we can compete with our peers, and it links with our own tracking tools on our phones. We have access to a lot of information about our movement. Still, I wonder if data is really king when it comes to health behavior change. Are high-tech solutions enough to help someone move their own needle?
You probably have anecdotes where someone’s health was profoundly changed with the help of a wearable, an app, or some combination. You, like me, may also know stories where a wearable began an obsession with data and quickly sucked all the fun out of measuring the movement. So effectiveness may very well be in the arm of the wearer (so to speak). Still, there are definite limits to today’s tech solutions. Maybe someone will solve them down the line, but right now, as I see it, there are barriers on tech that limit potential impact on improving health. There’s a great outline of these limits in this Forbes article.
There are other issues with a high-tech-only solution that have come to light recently, as well. For example, while more and more boomers (who are still in your workforce) are adopting technology solutions in various areas of their lives, they still lag behind Gen X and Millennials in their rate of adoption. This article makes the case that boomers may be the demographic most likely to benefit from, and most willing to pay for health-related technology, but the market isn’t designing for them.
And while the technology certainly supports what seems to be the unquenchable thirst for data, there is still the tricky math involved in determining whether your employee wellness device translates to actual company savings on health care.
How High Touch Wellness Helps
When you look at the challenges identified in the Forbes article, many (dare I say all) of them can be worked through or even remedied by a human being with a brain and some capacity for nuance. And here’s where high-touch in corporate wellness steps up.
The right people powering your corporate wellness program should be
- Both capable of and passionate about helping your employees establish healthy goals and effective plans to achieve those goals.
- Compassionate motivators who have the right skills to nudge participants toward finding their own intrinsic motivation.
- Nuanced enough to know when to step in to provide a course correction when your employees stop engaging or when their efforts aren’t achieving the carefully crafted goals.
- Savvy at helping participants understand their data in a way that’s meaningful and impactful.
Using people in a high-touch capacity to bolster and back up your high-tech tools can be an effective way to help your employees achieve better health.






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Costs for care, costs for absenteeism, vendor costs, the cost of doing nothing…there has been a lot of chatter and posturing online recently about this information as it relates to corporate wellness. In case you’re not quite up to speed on all the cost-related information, here’s an 
My earliest memory of my biggest fear was around age seven or eight. I was playing in my backyard with my childhood best friend on the swing set. We were running around it trying to catch each other when I slipped and fell, cutting my arm. I didn’t even realize I was bleeding until my friend pointed it out to me. Immediately my heart started to race, palms began to sweat, and I quickly lost all the color in my face. The next thing I remember is my Mom and friend standing over me as I lay on the ground after passing out. Every encounter with blood after this episode only amplified this fear, often resulting in avoiding certain situations such as routine blood draws or even jobs that required me to be able to perform a finger stick cholesterol test to fitness center members. Finally, after living with this fear for over twenty years, I finally made up my mind that it was time to face it. What is the one big fear you have in your life? Are you ready to face it?
There’s a lot of talk about what some in senior living call “someday syndrome.” It’s the phenomenon by which adults who have a lot to gain by moving to a retirement community for one reason or another put off the move, indicating they’ll make that change someday.
We all know that fruits and vegetables are good for us, right? We hear it all the time that fruits and vegetables lower the chance of certain cancers, eating your spinach will prevent cataracts, eating fruits leads to longer life and beet juice lowers blood pressure. We also know that fruits and vegetables add color and texture to our dinner plate, they are low in calories and provide fiber, vitamins and minerals for our body. So, if something is good for us, why don’t we embrace it and take it all in? Well, it is not as easy as it sounds. For many, it may be the taste factor and immediate satisfaction of good tasting food, overrides thoughts of long-term health. Were you forced to eat your vegetables when you were younger? Possibly the half eaten peas and carrots that were in your mouth became the new center piece at the dinner table? Bad experiences tend to keep us away from trying it again. So, what are the top 3 reasons to increase fruit and veggie intake? Why would I want to give these foods another try?
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It’s about that time of year where the weather is getting warmer and the flowers are blooming. May is a wonderful introduction into the summer months and is also a time we celebrate women. Mother’s Day is not the only day to celebrate women, but there is a whole week dedicated to women’s health. For this year, National Women’s Health Week for the US is May 11 – 17. Women can celebrate the generations of women before them that have pioneered the way and take charge of their health to make it a priority. This week focuses on preventive measures to take to improve their health and avoid disease.
It’s MAY, birds are chirping the sun is out and oh yea watch for blinky lights and reflective leg bands, bike season has started! While some dread sharing the road with the two wheeled, foot powering transportation others love this chance to take advantage of the trails and bike lanes in your city. Well the truth is you SHOULD! Step outside of your normal comfort zone and bike to the store or run other errands while getting some exercise in!