Corporate Fitness and Active Aging

At NIFS, we believe great wellness programming should be intentional, measurable, and responsive to the residents we serve. Data is an essential part of that philosophy, helping us better understand resident engagement, recognize progress, and continuously shape programming that supports meaningful outcomes. JumpStart is one piece of our broader service model that helps us put that philosophy into action.

In July, we placed a special focus on taking a closer look at the progress residents were making across our partner communities. The response? WOW!

In just one month 82 residents completed their jumpstart program, and the outcomes gave us a lot to celebrate! Of the 82 residents 53 were women and 29 were men; a summary of their results are below:

22% improvement in lower-body strength.

• Think of standing up from a chair more easily, navigating stairs, and having more strength for everyday transfers.

15% improvement in upper-body strength.

• Strength that supports carrying groceries, opening doors, lifting household items and completing everyday tasks.

23% improvement in cardiovascular endurance.

• More stamina for walking through the community, participating in outings, keeping up with friends and simply doing more throughout the day.

53% improvement in lower-body flexibility.

• Supporting everyday activities like putting on shoes and socks, getting dressed, reaching toward the floor and getting in and out of a vehicle.

45% improvement in upper-body flexibility.

• Important for reaching into cabinets, putting on a jacket, brushing their hair, and other daily activities.

8% improvement in balance and stability.

• Supporting confidence while changing direction, navigating uneven surfaces and moving throughout the community.

The July results gave us plenty to celebrate, but they also reinforced something even more important: this is part of how we do wellness at NIFS. What makes these outcomes so exciting isn't just what happened in an assessment, it's what those improvements can mean in real life. More strength can mean getting up from the dinner table independently, more endurance can mean saying yes to taking a walk with a friend, more flexibility can make getting dressed in the morning a little easier, better balance can mean feeling more confident moving throughout the community and sometimes seeing those results on paper gives the resident something equally important: proof that the work they're putting in is making a difference.

JumpStart isn’t a short-term campaign or a once-a-year initiative. It is part of our standard service model and our commitment to using data to better understand the residents we serve, demonstrate meaningful progress, and program with intention.

Across our partner communities, hundreds of residents have participated in the NIFS JumpStart program, giving our teams valuable insight into resident abilities, progress, and opportunities for continued engagement. That information helps us tell a bigger story, not just about participation, but about the impact wellness programming can have on strength, endurance, mobility, balance, independence, and everyday life.

Click below to learn more about NIFS and how we take your fitness and wellness programs from good to great!

Want to get a full body workout without the aches and pains of traditional exercise? Aqua exercise could be perfect for you! This low impact exercise is for people of all ages and varying physical abilities. Aqua exercise is especially great for the active aging community. Common workouts performed on land such as walking, running, and weightlifting, are important for building strength and endurance, but these workouts can be strenuous on the joints, ligaments, and bones. There are many ways to exercise in the water and you can do it with or without any equipment. Moving under water is a full body exercise, working your muscles in every possible direction with decreased rick of injury due to less impact and strain. With the help of specially designed exercises, you can achieve a full body workout, activating every muscle group without dealing with stress and strain conventional exercises can cause you. Listed below are four reasons you should be exercising in the water!  

GRAVITY. The biggest difference between exercising in water versus land is the effect of gravity on your body. In our daily lives outside of water, we are constantly feeling the force of gravity at 100%. This force is most felt in the ankles, knees, hips, and back, especially during exercise. Submerging just hip deep into water will eliminate 50% of that force! If you go even deeper into water to perform your exercise, the amount of pressure on your body will continue to decrease. The water alleviates pressure off your bones, ligaments, and muscles. Because of the vast differences between land and water, exercising in a pool is perfect for individuals with chronic pain, arthritis, joint replacements, and even just general lack of strength.

HEALTH BENEFITS. It is important to always exercise according to your own physical abilities and limitations. Just like exercising on land, you can exercise in the water with the goal of elevating your heart rate and breathing for short bursts at a time. Studies have shown that older adults have seen improvements in body composition, explosive strength, functional fitness, and cognitive function after participating in several weeks of aqua aerobic exercise.

ADAPTABILITY. There are many ways you can cater your water workouts to best fit your goals and physical abilities. If you are not the best swimmer, you can purchase a floatation belt or vest which will help to make you feel more comfortable performing exercise in the water. If you want more traction in the water, you may want to consider wearing water shoes or athletic shoes into the pool. There is also equipment you can use to increase the resistance on your muscles and help to build even more strength. You can use water weights which are generally shaped like dumbbells that range in the level of buoyancy. A pool noodle is also a great tool to perform both upper and lower body movements. 

If you have never tried an aquatic workout, I challenge you to give it a chance! You can even perform the same exercises you typically do on land in the water and see the difference.

Arthritis is an increasingly common condition that refers to 100 different types of diseases, affects all age groups and affects 1 in 4 adults, equating to 80 million people in the United States. The most common form seen is osteoarthritis or degenerative joint disease and we see these conditions impacting the lives of residents in the senior living communities we serve every day. Studies have shown that half of adults living with this condition do not believe anything can be done, but in fact there are many strategies that can be employed in daily living and in exercise that can provide a better quality of life for those affected.

Everything starts with your feet so investing in shoes with adequate cushioning and stabilization should be a top priority. Sneakers with extra cushioning should be your choice for most athletic activities, New Balance are great for different width selection and are very durable. Hoka provides excellent cushioning and a ‘rocker’ shaped sole for easier propulsion. Some trial and error is required to find a brand and style that will work best for each individual. Ensuring you are at your healthiest weight will also relieve stress on the joints and associated pain. Speaking of pain, use the 2-hour rule which is if a joint is still hurting from an activity after that duration of time it is a sign that you are most likely overexerting yourself. Next, learn how to move with efficiency and purpose using the best posture and techniques possible. That means reducing range of motion on movements that cause sharp pain and avoid exercises with heavy heel strikes like running or stairs. Low impact is always better, exercising in water, exploring yoga and tai chi and choosing an elliptical vs a treadmill are all savvy decisions.

Another important factor to note is exercising with joint replacements which have general and specific guidelines depending on the joint that was replaced. A general rule is to decrease the range of motion and speed of movement for all replacements as well as avoiding contact sports. Total hip replacements should avoid flexion greater than 90 degrees or 70 degrees with a history of dislocation and crossing the midline of the body in the front or back. Total knees should look out for rotational stress and begin with closed chain work such as a bicycle before progressing to open chain exercises with heel and toe strikes such as pickleball. Total shoulder replacements should avoid contact sports like basketball, heavy, repetitive lifting and chopping motions.

A rest day in between every bout of exercise is recommended with 3 days a week being a great goal for most exercisers. Respecting pain and prioritizing recovery are essential for adherence as well as adapting extra rest days when your body is calling for a long, less active weekend.

Finally, rest and relaxation are essential to managing arthritis with flexibility done at the end of sessions to ensure adequate blood flow in the areas being stretched. In addition, meditation and guided imagery are helpful in focusing on areas that are tense and can be relaxed through isometric contraction and relaxation such as Jacobson’s progressive technique.

As you can see, there are numerous considerations to improving or maintaining joint health and our qualified fitness staff in senior living communities across the US are developing customized exercise plans helping residents move more with less pain.

High intensity interval training (HIIT) sounds like something that is best for the 20-40 year old or athletes, however research begs to differ. Studies show that high intensity interval training is good for all ages, even if there are chronic health issues and you’re not a lifelong exerciser. In fact, HIIT workouts may be able to provide more benefits than other less-intense modes of exercises, such as steady state cardio.

Steady state cardio vs Interval training vs HIIT

When most people go to the gym, they get on their favorite piece of cardio equipment set the speed and move at the same rate throughout their workout. This type of cardio is known as steady state cardio. Sometimes, people will use the different functions on the machines such as hills, weight loss or interval training. All of these have a different levels of high and low intensity. This is known as interval training. HIIT workouts are similar to interval training with the primary difference being the intensity of interval. With a HIIT workout the intensity is between 80-95% of your maximum heart rate. (220-your age= your maximum heart rate)

Benefits of HIIT Workouts

Increases Muscle Size and Strength

Did you know it is common to lose eight pounds of muscle as we age? Maintaining or improving muscle mass is not only important for everyday physical tasks like picking things up, reaching for something, getting up out of chair, but healthy muscles are essential for organ function, skin health, immunity and your metabolism.

Stronger Heart and Better Lung Capacity

Numerous studies have found that HIIT workouts are more beneficial than steady state cardio at improving cardiorespiratory. A study published in Cell Metabolism found that cycling between short periods of intense exercise and periods of recover, improved both cardiovascular and respiratory health in older adults. The over-65 group specifically experienced an impressive 69 percent increase in their ability to take in oxygen.

In addition, research shows that HIIT and interval workouts put less stress on the heart when compared to steady state aerobic exercise.

Lower blood sugar and insulin resistance: We know exercising is beneficial for losing weight, however according to a report by the Aarhus Hospital in Denmark, a short 10 minute HIIT routine three times a week, is one of the most effective forms of exercising for reducing type-2 diabetes risk and lowering blood glucose levels to healthy levels.

Improves Memory: Memory loss is something that can affect us all, however as we age our memory recall seems to fade. HIIT exercises are very beneficial for improving memory. Specifically, it improves the high-interference memory—the kind that helps you tell two similar things or memories apart.

Ready, Set, Go: Before starting any new exercise regimen, make sure to get clearance from your doctor. The best way to integrate HIIT workouts into your current exercise plan is to start with longer rest periods, such as 1 minute high intensity followed by a 3 minute recover. As your recovery improves, work on shortening the recovery time. Remember to have an effective HIIT workout, giving yourself time to recover is key.

Some ways to add HIITS to your current workout routine

Walking: Start by walking at a comfortable pace. Then for one minute walk as fast as you can and pump your arms and/or raise your knees. If you’re on a treadmill, increase the elevation. Then walk at a pace that will allow your breathing and heart rate to come down.

Swimming: Swim a few laps at your normal speed, then swim one lap at an all-out sprint. Go back and swim at your normal or a little slower speed.

Bike/Nu Step: Start by peddling with little or no resistance. To raise the intensity you can either increase your speed, increasing resistance or both. After your sprint, go back to the speed/resistance you started with.

Looking for some other ways to increase the effectiveness of your workouts? Subscribe to the NIFS Fitness blog.

As we age, we are constantly looking for ways to continue living our lives to the absolute fullest. One key element to reducing the effects of aging and to warding off possible health threats is to sustain a healthy and active lifestyle!

Living an active and balanced lifestyle that incorporates a mixture of aerobic, muscular strength and endurance, and balance and flexibility exercises will help to ward off a wide range of diseases. For example, regular exercise helps the body control blood pressure, body fat, heart disease, anatomical and structural impairments, cholesterol, and can even help reduce cognitive decline.

More times than not have I heard clients tell me that the aches and pains, or other health issues they have is just part of aging. While this may be true to some extent, you can still improve your over well-being in your older adult years even if you have never exercised in the past. Of course, the earlier you get started with an exercise routine the better but even just by including a moderate amount of exercise has shown substantial health benefits particularly for adults 50 years and older. Now that you recognize that exercise can help turn around your health at any age, the next step is figuring out what types of activities you enjoy and will be able to stick with long term.

Beginning an exercise program later in life will require you to find more meaning behind why you are moving. As previously mentioned, you should choose activities in which you enjoy doing so that sticking to a regular program is easier. To avoid normal biological changes caused by aging, pursue kinder, gentler workouts that consist of slower and longer warm-ups and cool-downs, and exercise routines that focus on lowering the risk of injury while still promoting posture, strength, endurance, flexibility, agility, and balance.

The most effective type of cardio training for an older adult is low impact physical activities. For example, swimming, walking, cycling etc. Many fitness professionals recommend a minimum of 20 minutes of cardiovascular training most days of the week. Personally, I have found it easier to get clients to commit to a cardio training program when they work their way up to 20 minutes. In other words, starting off small with bouts of cardio in 5–10-minute increments every day and then gradually increase the time. Just getting up and taking a walk around your apartment or through the halls can be a good way to burn some calories and get you moving!

Between the ages of 50-70 years old we lose 30% of our muscle strength. Sedentary adults beyond the age of 50 can expect to lose upwards of about 0.4 pounds of muscle per year. To slow this process down it is important to include strength training exercises into your routine at least twice per week. This way you will allow for adequate rest times for all muscle groups. It is important to have a strong upper body as well as a strong lower body. Increased leg strength has been shown to reduce the risk of falls with seniors greatly. Personally, I find it easier for my clients to stay committed to their strength training routine when they focus on the full body rather than splitting up their upper and lower body day.

One fear many older adults have is their increased risk of falling. On average falls are reported by 1/3 of all individuals over the age of 65. You can easily prevent your risk of falling by including regular balance training into your exercise program. Including a regular stretching routine into your overall exercise program can help to prevent injuries and can even help to increase blood flow to tired muscles, aiding in the recovery process.

The truth of the matter is that exercise is and will always be one of the main elements in living well across the lifespan. There are many ways to get started on an exercise routine. Everything from personalized exercise prescriptions, group fitness classes, and even personal training may be an appropriate starting point. There is something for every active ager out there, so get up and get moving!

In this blog, we covered some of the basics of how exercise is vital to those living with Parkinson’s Disease (PD) in slowing the progression of the disease and managing symptoms. Now let’s chat about creating a Parkinson’s specific group fitness class for your members with PD. For me, group fitness is one of my favorite ways to exercise – something about the fun and engaging group atmosphere, accountability, motivation, and support from peers makes solo-exercise feel especially unappealing some days. Participating in group exercise can have huge benefits for your PD population too, but not just any group class is appropriate. Parkinson’s specific exercise classes can address common symptoms of PD including impaired balance and coordination, stiffness, freezing, poor posture, and limited flexibility/mobility which can in turn help to improve quality of life and help perform ADL’s more easily. Through a carefully developed exercise routine, individuals with PD may be able to slow the progression of the disease and improve their mobility and independence.

First, ensure that you (if you are the instructor), or your fitness staff have had adequate training and educational background on PD and are specialized in the training of individuals with PD to ensure classes are both safe and effective. You’ll want to encourage your members to check with their physician prior to starting a program and we recommend obtaining medical clearance as well.

While considering the unique training needs of members with PD, classes should be adapted to accommodate a variety of ability levels and include a variety of exercises which require both focus and effort. Each member should also be working at a moderate to vigorous intensity for the most effective workout. Utilize the RPE scale to ensure they are feeling somewhere between a 4-6 (moderate) or 7-8 (vigorous) out of 10. The components you want to include are aerobic, strength, balance, multitasking and flexibility for a complete workout. We recommend timing classes to be 50+ minutes in length so you have adequate time to warm up and training time inclusive of all components.

Structuring your classes: Start off with a warmup which includes raising the heart rate, warming up the body, stretching and flexibility exercises and of course some deep breathing. We want our PD members to really focus on deep breaths so they can relax and get a good stretch which in turn will combat muscle rigidity and assist in ADL’s.

Next, shift your focus to include aerobic training and strengthening exercises. Again, for aerobic exercise we want our participants to be working hard! This might be a time to consider adding in some dual tasks for cognition and coordination too! Dual tasks can be combined with any of the other training modalities so make sure to pepper those in often throughout your class. Try things like walking while counting backwards, catching a ball, standing on a foam pad while answering questions, or a variety of compound exercises. For this, just think “multitask” and have participants do two (or more!) things at once. For strengthening exercises, aim to hit the major muscle groups, but at the very least, you want to strongly address the muscles of the core, quads, glutes, back and triceps as they all lose strength and lead to poor postural changes.

Balance training is another essential training component in class as members with PD are two times more likely to fall when compared to those without PD due to slower reaction time, freezing, decline in mobility and balance, and lower body muscle weakness. You’ll definitely want to practice balance exercises and safe movement techniques in every exercise session!

Some other movements to add into your classes include boxing movements, yoga or tai chi practices, big movements, utilizing the voice loudly by counting or singing, and brain teasers or cognitive challenges. As always, end with adequate time to allow the body to cool down, stretch and some more deep breathing.

A few additional considerations as you develop your PD class include choreography and music! Studies have shown dancing and choreographed movements can help with balance, gait, confidence, movement initiation and QOL. Similarly, using music can reduce stress, improve breathing and voice quality, and make it FUN for you participants!

In the Active Aging community, group fitness is a large part of a resident’s daily life. Exercising solo and following a written workout plan doesn’t cut it for some residents. They need an extra motivational factor, such as being with a group and having someone instruct them step by step. Having friends around at all times is important to residents. It gives them a sense of security and accomplishment when they look in the mirror and see themselves exercising with close friends in the community.

Here are three ways to keep group fitness class fun and engaging enough for residents to return day after day.

Encourage New Participants

Retaining members in group fitness is simple, but trying to get new people interested is another trick. Establishing a rapport with residents before trying to suggest new things for them to try is a successful tactic. It shows them you care, and you’re not just trying to boost your numbers. Reach out to new residents and set up a tour. Set aside time for questions and concerns regarding the fitness center and how everything operates. Making them feel comfortable in the setting is vital.

Allow Time for Socialization

Class time is precious. Some days we are on a very tight schedule, but encouraging people to arrive to a class 5–10 minutes early can make a difference in the class flow. One way to start the class off on a positive note while allowing for some socialization is to greet all members at the door upon entering. It gives them a feeling of calmness and warmth knowing that their attendance is recognized and appreciated.

Another suggestion is to open the class with a question about a recent event that occurred within the community; for example, a community-wide meeting, a recent bus trip, or last night’s meal or party. (But be careful when asking about the food. That seems to be a hot topic at all communities.) This will allow for some interaction among residents and energize them before the class kicks off.

New residents often do not know many people when coming into a community. If a new resident comes to class, give them a warm welcome by introducing them to the group. Or, if that resident comes off as shy, quietly introduce them to their neighbor. It might turn into dinner plans for that evening!

Vary Exercises and Formats

Here are some ideas of ways to keep things fresh and challenging:

• Residents love structure and routine. Keep class schedule changes and time alterations to a minimum. Too much change ends up having a negative impact on the group fitness program.
• Many see the clock strike 10am and know there is a class going on. So, having a different type of class at 10am each day is a good way to give residents a variety of exercise.
• Keep a routine warm-up and stretch routine in each class. It allows for residents to settle in and limit confusion while getting adjusted.
• There are so many exercises and creative ways to cue an exercise, so use them to your advantage.
• A couple different variations or intensity modifications per class is a way to make sure each resident leaves the class feeling challenged. It is tough to find a happy medium between too challenging and too easy because most classes have people with a variety of skill sets in attendance even if the class is noted as “high level.”
• When providing a new exercise, speak slowly and clearly so that the residents can grasp what you are saying. Giving a brief explanation for the variation or how it will impact their strengths/weakness is also a good way to keep the residents engaged.
• Constantly teaching new information has been a successful tactic in keeping group fitness classes well attended at some communities.

We already know that exercise is a key contributor to a healthy lifestyle overall, but for those with Parkinson’s Disease (PD) this is no exception! In fact, exercise is extremely critical for people with PD, and research shows that participating in an exercise program can not only help to maintain balance and mobility, but can also slow the progression of the disease, and improve many of its symptoms! Establishing an exercise routine early on in diagnosis is key for PD management, but for any fitness level or disease stage, just getting up and moving is helpful.

Common symptoms of PD include tremors, rigidity, slowed movement, and balance and coordination impairment. Those symptoms coupled with the fatigue, muscle weakness and low power that people with PD frequently exhibit have the power to greatly affect day to day life, but they don’t have to.

It is recommended by The American College of Sports Medicine and The Parkinson’s Foundation that individuals with PD participate in 150 minutes of moderate-to-vigorous exercise per week. For the greatest benefit, exercise should be intentional, and you should look to include cardiovascular endurance, strength/resistance, balance, and flexibility exercises into a training program. Together, these modalities create a comprehensive fitness regimen and will help reduce the risk of falling and improve the ability to perform activities of daily life – like getting dressed, reaching for an object, or standing up from a chair.

Where to Start:

• Safety First! Always consult your doctor before starting an exercise program.
• Pick exercises that you will enjoy! It doesn’t matter how “great” your program is if you don’t plan to stick to it. The most important thing is to make sure you exercise regularly, so try to have a little fun while you’re at it!
• Consider joining a group exercise class! Joining in on Parkinson’s specific classes will offer you added motivation, support and socialization with others who also have PD. Additionally, you will receive instruction and any necessary modifications from trained experts.
• Exercise at an intensity that feels like a challenge.

Still unsure of how to start exercising with Parkinson’s Disease? Starting, or restarting, an exercise program alone can be intimidating, and with PD requiring some special considerations it can be even more difficult to truly know where to begin. There are numerous benefits associated with working with a qualified fitness professional – ideally a fitness professional who has an educational background and experience working with PD – that span far beyond added motivation and accountability. Working with an educated and credentialed professional is essential in properly progressing exercises, reducing risk of injury, and maximizing effectiveness for all individuals, but especially those with unique needs. Qualified professionals can not only advise you on where and how to start, but will also be able to progress you accordingly, and adapt your exercise program to meet your individual needs. They will be able check and correct your form, while also educating you on which muscles are being targeted, and why that is important in maintenance and slowing of your PD progression so that you can continue to perform daily tasks and activities.

I recently had a resident from one of our client sites in Illinois contact me wanting to know which senior living communities in greater-Indianapolis NIFS was partnered with as she would soon be relocating to be closer to her daughter. She wanted to refine her search to communities where NIFS was similarly providing a robust health and fitness program to what she had come to experience in her current community. She had done some exploring on her own and quickly recognized that communities simply having an onsite fitness center with some weekly exercise classes did not measure up for her.

Think about that for just a minute, she was making visits to communities and spending time on websites; a fitness center walk-thru during a tour or clicking on some pictures of amenities on a website were not showing her enough. This informed consumer understood the value and distinction of a professionally managed fitness program and she wanted to narrow her focus to where she knows NIFS helps communities deliver on their brand promise of supporting residents in living well. A couple of observations on her part that she loved about her NIFS program:

• Amazing Staff: she commented on how much she enjoys and appreciates the knowledgeable and degreed NIFS staff at her community. She shared how much she valued the relationship with the staff and the creative and engaging ways they keep her motivated.
• Robust Programming: she loves a good challenge and finds that NIFS exercise challenges, incentives and educational programs keep her motivated. She likes the regular schedule of NIFS initiatives and is always asking what’s next!

Community leadership or life enrichment staff in senior living communities might not even see the distinction the way this resident does. After all, fitness is only component of an overall wellness program and/or community to operate. Or perhaps you are thinking other seniors wouldn’t make such an astute observation in a fitness program.

When NIFS first begins staffing services at a community and offering creative programs to engage residents, one of the common pieces of feedback we hear from clients is, “We didn’t even know what we were missing or that you would be able to get as many different residents engaged.” They knew they wanted to do better when bringing us in, but how quickly we’d make an impact regularly takes them by surprise. It’s always one of our favorite moments in a client relationship!

Here are a couple of examples of that program growth at NIFS client locations:

In particular, take a look at the Total Members, Classes Offered/Month and Class Participants/Month. There are not a significant number of new classes added to the calendar at either community but through our ability to recruit and engage more residents in the fitness program, overall class participation increased by 46% across these two communities. If you think your group fitness participation is strong now, how would it look with an increase of almost 50%? What about a 34% increase in the number of one-on-one appointments conducted during the month? What kind of message would that participation convey to current and prospective residents? Is that a distinction your community needs?

This holds true with many residents as well. Once they see and experience the distinction, the fitness program becomes one of their biggest areas of pride in the community and something they vocally champion to visitors, guests and family members. Over a decade ago when I was still managing a NIFS fitness center, it was always interesting to hear the oohs and ahhs of guests of residents who joined them for a class or came into the fitness center to exercise with them. They would often tell me how it compared to the fitness center in the community in which they lived or in comparison to the resources available to them aging in place at home. Again, they had to experience it to see the distinction.

Perhaps it’s time to evaluate the quality of your wellness program to discover opportunities for your community to create distinction in the active lifestyle of your residents. It may also be time to consider your marketing message and how you are positioning your fitness program with prospects.

Evaluate the quality of your wellness program, download our quick read below!

With NIFS non-profit mission rooted in research and helping people age successfully through the lifespan, we are excited to support a new research study from Johnson and Johnson, in collaboration with Apple. Heartline is a heart health study for individuals 65+ with the goal of helping participants understand and directly engage in their heart health and improve health outcomes.

As NIFS is currently partnered with dozens of senior living communities across the country and our residents love to learn about a variety of health topics, current research, and trending technology, we reached out to Heartline to learn more. What we discovered is that NIFS is uniquely positioned within the senior living industry to help support this study while also inspiring our residents with their desire to learn, contribute and be active.

Check out the website at www.heartline.com/NIFS as they do a great job describing the intentions of the study and how to get involved. Anyone residing in the US who is 65+ with an iPhone 6s or later and who has Medicare coverage is eligible to participate. Hello huge boomer population, we are talking to you! You don’t have to be personally invited or residing within a senior living community to get involved. If you meet the criteria above, you can visit the website to get started.

Here are a few things that I took away from our first discussion together that I really liked about Heartline and the helpful folks from Johnson and Johnson.

• Ease of use: The study first launched in early 2020 giving them opportunity to gather user feedback on the Heartline app. If we were to introduce the study to our members, we knew that many would have questions on the ease of participating and using their iPhone or Apple watch. The Heartline app is in the app store and is currently rated at 4.6 stars with many positive reviews on not only how easy it is to participate but how individuals have increased their physical activity levels as a result of participating. Win #1.
• Participant perks: By joining the study, individuals are not only contributing to medical research but they receive heart health education and have an opportunity to earn rewards. Again, reading some of the reviews within the Heartline app is a great showcase of how beneficial some participants have found the educational aspect to be in making positive lifestyle choices. Win #2.
• Getting started: The knowledgeable team members from Johnson and Johnson made it easy for NIFS to get started in promoting Heartline by providing us with marketing collateral to help spread the word to our members. Not only did they provide flyers and newsletter article content we could use, but they helped us tailor it in a way that aligns with our messaging to our members while meeting their standards. Win #3.

NIFS is now promoting the Heartline study within the fitness centers we manage in senior living communities to be an advocate of research, heart health and technology in the realm of physical activity and older adults. You can be an advocate too by sharing the website with local senior centers, senior living communities, church groups, or the seniors in your life.